The primary message of the National Cannabis Industry Association (NCIA) is that the cannabis industry must take an active role in policy making and lobbying in order to change the laws that directly affect the industry. The necessary changes include specific factors such as ending the 280E tax code application that unfairly taxes cannabis businesses and allowing for safe access to banking as well as comprehensive cannabis policy reform such as removing marijuana from the schedule of controlled substances and implementing legislation that allows states to determine their own policies.